Pitch, Please!

Photo by Sangi Zuniga - From left, Priscilla Rojas, Eduardo Aguirre, Maria Camacho at Producing Your Own TV Show panel at HOF8

Course director Jennie Jarvis introduced two Full Sail Alumni, and current TV producers, Eduardo Aguirre and Priscilla Rojas. Aguirre and Rojas break the ice with the audience by showing some previous work they have done such as promo videos. They both believe that you have to let people see your work so they can know what you are passionate about.

Since a year ago, Aguirre and Rojas have been producing and directing not only one live TV show called “La Hora del Brunch”, but also media content for a very diverse audience including, travel agencies, music videos, and entertainment apps. Aguirre as a Director and Rojas as a Producer, assigned their roles for all these projects according to what they love to do. Entertainment companies are looking for passionate people who can do the right work, so having everyone on the right position helps the work environment and the success of the own company.

“Networking is key in this school. Everyone that works at the live show with us is from Full Sail. We stick together instead of working separately” said Rojas.

Aguirre and Rojas gave some advice about how to pitch ideas for TV shows. One of the most important things is to pitch a clear idea, something that relates with the target audience that you are looking to engaged with. As well as making a great presentation with a mission, graphics, budget, data, and ideas on how the TV-set might look like. Doing the right pitch is so important in order to get sponsors and a good reputation when the TV show goes live. Aguirre also highlighted that the creation of a pilot is fundamental in order to pitch the idea in a more digital and innovative way.

“Look inside the industry and see what’s missing then create something out of it. That’s how we got our idea pitch” said Aguirre.

Written by Maria Camacho